Luton Town have ignited excitement among their fans with the unveiling of a bold new away kit for the 2025-26 season and the announcement of three new signings: veteran striker Nahki Wells, versatile defender Hakeem Odoffin, and Dutch centre-back Nigel Lonwijk. The news marks a significant step in the Hatters’ preparations for League One under manager Matt Bloomfield, as they aim to rebound from back-to-back relegations and target an immediate return to the Championship.
Nahki Wells and Hakeem Odoffin and Nigel Lonwijk have joined the Hatters! 🤩 pic.twitter.com/1JNmUp2u78
— We Are Luton Town (@wearelutontown) July 10, 2025
A Striking New Away Kit: Symbol of Ambition
Luton’s new away kit, crafted by sustainable sportswear brand Reflo in collaboration with Umbro, features a dynamic pattern of rising arrows, representing the club’s determination to climb back up the English football pyramid. The decision to retain the 2023-24 home shirt for a second season reflects Luton’s commitment to affordability and sustainability, a move praised by supporters. The away kit was showcased by the club’s new signings during their first training session in Slovenia, with fans quick to laud its design.
Triple Signing: Experience Meets Potential
Luton’s transfer activity signals their intent to dominate League One, with the arrivals of Nahki Wells, Hakeem Odoffin, and Nigel Lonwijk addressing key areas of the squad. The trio brings a mix of proven quality, versatility, and youth, giving Bloomfield options as he rebuilds following a challenging 2024-25 season.
Nahki Wells (35, Striker): The Bermudian international joins on a free transfer from Bristol City, where he scored 38 goals in 194 appearances. Known for his clinical finishing, Wells also boasts 53 goals in 124 games for Bradford City, offering vital experience in League One and the Championship. His signing fills a gap left by the departure of Aribim Pepple to Plymouth Argyle and aims to boost a frontline that struggled, scoring just 19 league goals last season.
Hakeem Odoffin (27, Defender/Midfielder): Rotherham United’s Player of the Season for 2024-25 arrives as a free agent after his contract expired. Primarily a centre-back but capable of playing defensive midfield, Odoffin’s 85 League One appearances bring solidity and adaptability.
Nigel Lonwijk (22, Centre-Back): The Dutch defender joins on a season-long loan from Wolverhampton Wanderers, with an obligation to buy if certain conditions are met. Lonwijk, who has gained experience on loan at Plymouth Argyle and Wycombe Wanderers, adds physicality and potential to a backline weakened by the exits of Gabe Osho and Reece Burke.
Rebuilding After Relegation
Luton’s signings and kit launch come after a torrid 2024-25 season, which saw them relegated from the Championship to League One, becoming only the fourth English club to suffer consecutive drops from the Premier League to the third tier. The departure of manager Rob Edwards, followed by Matt Bloomfield’s appointment, marked a turning point. Bloomfield’s January window brought in players like Thelo Aasgaard (Wigan Athletic), Isaiah Jones (Middlesbrough), and loans for Kal Naismith (Bristol City) and Josh Bowler (Nottingham Forest), but the team struggled to avoid the drop.
Looking Ahead
With the League One season fast approaching, Luton’s new signings and away kit signal a fresh chapter under Bloomfield. Wells’ goal-scoring nous, Odoffin’s versatility, and Lonwijk’s defensive promise position the Hatters as strong contenders for promotion. Their sustainable kit initiative, paired with aggressive recruitment, reinforces Luton’s appeal as a forward-thinking club, as noted by former boss Rob Edwards.
As the team continues pre-season in Slovenia, the focus shifts to building cohesion and preparing for AFC Wimbledon. The rising arrows on Luton’s new away kit may well symbolize their trajectory, with fans dreaming of a swift return to the Championship. For now, the Kenilworth Road faithful are buzzing with anticipation, ready to cheer on their revamped squad in their bold new colours.
